![](\"https:\/\/article.images.consumerreports.org\/prod\/content\/dam\/CRO%20Images%202019\/Health\/03March\/CR-Health-Inlinehero-arsenic-in-bottled-water-0319.jpg\")
<\/a><\/div>\nArsenic in Some Bottled Water Brands at Unsafe Levels, Consumer Reports Says<\/a><\/h4>\nSource: <\/span>www.consumerreports.org<\/a><\/h6>\n\n**PSA: Some bottled water is poisonous!?**<\/p>\n
“A Consumer Reports investigation finds that arsenic in some bottled water brands is at unsafe levels.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n![](\"https:\/\/www.adweek.com\/wp-content\/uploads\/2019\/04\/voice-video-ott-advisory-board-640x360.png\")
<\/a><\/div>\n\nThe Rise of OTT Has Forced Brands to Overhaul Their Existing Video Strategies<\/a><\/h4>\nSource: <\/span>www.adweek.com<\/a><\/h6>\n\n**If yours is a ROKU household like mine, you already know this…** <\/p>\n
“Television and video marketing have changed dramatically in a remarkably short time…” <\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n![](\"https:\/\/cfcdn.streetfightmag.com\/wp-content\/uploads\/mike-petrucci-131817-unsplash.jpg\")
<\/a><\/div>\n\nWill Google Ask Businesses to Pay for Listings? | Street Fight<\/a><\/h4>\nSource: <\/span>streetfightmag.com<\/a><\/h6>\n\n**Perhaps your business’ most valuable piece of real estate…**<\/p>\n
“For the local search industry, a paid GMB product offered to businesses of all types could be quite disruptive, especially if it ended up gradually degrading the value of organic listings.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n![](\"https:\/\/cfcdn.streetfightmag.com\/wp-content\/uploads\/google-places-ar-1.jpg\")
<\/a><\/div>\n\nVisual Search and Local: A Match Made in Mountain View | Street Fight<\/a><\/h4>\nSource: <\/span>streetfightmag.com<\/a><\/h6>\n\n**The implications for automotive and other retailers are immense!**<\/p>\n
“…Google will rule as the best all-around utility for visual search…But it will really shine in product search, which happens to be where monetization will eventually come into the picture.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n![](\"https:\/\/cfcdn.streetfightmag.com\/wp-content\/uploads\/ben-kolde-408308-unsplash.jpg\")
<\/a><\/div>\n\nVoice Marketing Starts with Smart SEO | Street Fight<\/a><\/h4>\nSource: <\/span>streetfightmag.com<\/a><\/h6>\n\n**I believe that if you can do voice correctly, you’re at the top of your game.**<\/p>\n
“How can enterprises better leverage voice search for brand marketing?”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n![](\"https:\/\/cfcdn.streetfightmag.com\/wp-content\/uploads\/alex-holyoake-508227-unsplash.jpg\")
<\/a><\/div>\n\nFoursquare’s Location-Based Loyalty Metrics Point to Best Practices for Casual Restaurants | Street Fight<\/a><\/h4>\nSource: <\/span>streetfightmag.com<\/a><\/h6>\n\n**Short and sweet – also see next article**<\/p>\n
“…location intelligence firm Foursquare released a location-based report this morning that evaluates best practices and practitioners in loyalty among casual restaurant chains…the report suggests that brands can improve loyalty in all four of the areas that contributed to its index.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n![](\"https:\/\/moz.com\/uploads\/og_image\/5cbe739aa267d5.39728609.png\")
<\/a><\/div>\n\nRestaurant Local SEO: The Google Characteristics of America\u2019s Top-Ranked Eateries – Moz<\/a><\/h4>\nSource: <\/span>moz.com<\/a><\/h6>\n\n**Super insightful deep dive into local search in one of the most competitive categories. Also see above**<\/p>\n
“What makes local SEO for restaurants different? Miriam Ellis breaks down lessons learned from analyzing 11 data points across 150 real local restaurant businesses.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n![](\"https:\/\/searchengineland.com\/figz\/wp-content\/seloads\/2019\/04\/shutterstock_580466317.jpg\")
<\/a><\/div>\n\nGoogle starts showing more images in web search results – Search Engine Land<\/a><\/h4>\nSource: <\/span>searchengineland.com<\/a><\/h6>\n\n**Another reason to constantly optimize your GMB listing.**<\/p>\n
“Multiple tools that track the Google search results have been showing an increase in the percentage of time that Google shows image results in the core web search results.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n![](\"https:\/\/static.adweek.com\/adweek.com-prod\/wp-content\/uploads\/2019\/04\/data-review-online-content-new-2019-600x315.png\")
<\/a><\/div>\n\nInfographic: 27% of Gen Zers Say They Always Write a Product Review After Making a Purchase \u2013 Adweek<\/a><\/h4>\nSource: <\/span>www.adweek.com<\/a><\/h6>\n\n**What Is Your Review Strategy? (We can help)**<\/p>\n
“…Gen Z values recommendations from friends and family above all else, followed closely by online reviews.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n![](\"https:\/\/static.adweek.com\/adweek.com-prod\/wp-content\/uploads\/2019\/04\/voice-video-content-2019-600x315.png\")
<\/a><\/div>\n\n3 Common Video Marketing Mistakes to Avoid \u2013 Adweek<\/a><\/h4>\nSource: <\/span>www.adweek.com<\/a><\/h6>\n\n**Lesson: Start making videos, you’ll learn what works for your specific brand and audience** <\/p>\n
“… if it\u2019s shot on a smartphone, then it looks like something their friend might\u2019ve made, and they\u2019re more likely to watch it.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n![](\"https:\/\/www.adweek.com\/wp-content\/uploads\/2019\/02\/youtube-logo-CONTENT-2019-640x360.jpg\")
<\/a><\/div>\n\nYouTube Unveils a Tool to Take the Pain Out of 6-Second Ad Production<\/a><\/h4>\nSource: <\/span>www.adweek.com<\/a><\/h6>\n\n**Game changer alert!**<\/p>\n
“Dubbed Bumper Machine, the tool uses machine learning to “identify interesting, well-structured moments in a longer video” such as those that contain key brand and product information…””<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/h4>\nSource: <\/span><\/a><\/h6>\n\nOptimize Your Online Presence!<\/a><\/p>\n<\/div>\n<\/div>\n
\n\n![](\"https:\/\/dealerimages.bobitstudios.com\/upload\/auto-dealer-today\/content\/article\/adtq219_web_digital_danford_koi_fish.jpg\")
<\/a><\/div>\n\n4 New Dealer Marketing Tactics <\/a><\/h4>\nSource: <\/span>www.autodealertodaymagazine.com<\/a><\/h6>\n\n**These aren’t new but they’re essential**<\/p>\n
“Make your digital storefront easy to find and deliver a more engaging online experience for sales and service with four leading-edge strategies you can try today.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n![](\"https:\/\/i.kinja-img.com\/gawker-media\/image\/upload\/s--WLSfNZ4Z--\/c_fill,fl_progressive,g_center,h_900,q_80,w_1600\/ieyjcnunhhrhotx7jtjv.png\")
<\/a><\/div>\n\nHere Are the Details About Tesla’s New Insurance<\/a><\/h4>\nSource: <\/span>jalopnik.com<\/a><\/h6>\n\n**To paraphrase Pat Ryan: “businesses crave cash flow”**<\/p>\n
“Elon Musk\u2019s ideas for offering Tesla insurance…”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n![](\"https:\/\/moz.com\/uploads\/og_image\/5cd07ba0259ab9.65441437.png\")
<\/a><\/div>\n\nI Want to Rank Beyond My Location: A Guide to How This Works – Moz<\/a><\/h4>\nSource: <\/span>moz.com<\/a><\/h6>\n\n**Moz brings the knowledge in this post!**<\/p>\n
“”…five easy-to-grasp groups, and make sense out of how Google appears to bucket rankings…”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n![](\"http:\/\/cdn.carbuzz.com\/share-images\/990x660\/15000\/600\/15698.jpg\")
<\/a><\/div>\n\nWorst Car Advertisements Of All Time | CarBuzz<\/a><\/h4>\nSource: <\/span>carbuzz.com<\/a><\/h6>\n\n**Wow – these car ads are unbelievable…makes me think of the old car dealer monkey ads that were making the rounds years back**<\/p>\n
“This is how not to sell a car.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n![](\"https:\/\/scontent.xx.fbcdn.net\/v\/t1.0-9\/57726525_327491054624927_157289566464638976_n.jpg?_nc_cat=107&_nc_ht=scontent.xx&oh=d56532caedde3f7b5806c59431f0f28d&oe=5D2EAC12\")
<\/a><\/div>\n\n#whatsetsyourbrandapart? Kimberlite Digital Marketing<\/a><\/h4>\nSource: <\/span>www.facebook.com<\/a><\/h6>\n\n**#whatsetsyourbrandapart?<\/p>\n
Are potential customers able to find you when they search? If they do, is your information accurate? Are you meeting them where they are or looking for them where they aren’t?<\/p>\n
A comprehensive search and social strategy from Kimberlite Digital Marketing can help with that!<\/p>\n
We learn about your business and then help you create and deploy the correct strategies in the right places at the right time to reach the audience that’s looking for your business.<\/p>\n
Contact us today to get started!**<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n![](\"https:\/\/www.adweek.com\/wp-content\/uploads\/2019\/05\/BuschKevinHarvickMillennialPaintScheme-640x360.jpg\")
<\/a><\/div>\n\nNascar Fans Chose This Paint Scheme for Kevin Harvick\u2019s Ride<\/a><\/h4>\nSource: <\/span>www.adweek.com<\/a><\/h6>\n\n**Crowdsourcing at its finest!**<\/p>\n
“…one of Harvick’s sponsors, Busch, pledged via tweet to cover Harvick’s car with a millennial-inspired, “lit AF” paint scheme if he didn’t win…”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n![](\"https:\/\/s3-prod.autonews.com\/s3fs-public\/styles\/800x600\/public\/FACEBOOK-MAIN_i.jpg\")
<\/a><\/div>\n\nFacebook launches new playbook, e-learning courses for dealers<\/a><\/h4>\nSource: <\/span>www.autonews.com<\/a><\/h6>\n\n**Make sure you and\/or your marketers have taken similar courses for Google**<\/p>\n
“Dealers have been asking the social media giant for more details on how to use its various ad tools and better execute successful campaigns.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n
Thanks for reading! If you have questions or suggestions, reply to this email and I’ll get back to you.<\/p>\n
Taylor<\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"
Make sure that your local, social, search and ads strategies are blooming! Interesting articles from the past month from the brightest minds in local search (and also a quick PSA.) This month, there’s a heavy emphasis on brick and mortar locations succeeding in local search.; Enjoy – Taylor Don’t have a Video\/YouTube Strategy? Start Today! […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[27],"tags":[],"yoast_head":"\n
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**PSA: Some bottled water is poisonous!?**<\/p>\n
“A Consumer Reports investigation finds that arsenic in some bottled water brands is at unsafe levels.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n
<\/a><\/div>\nThe Rise of OTT Has Forced Brands to Overhaul Their Existing Video Strategies<\/a><\/h4>\nSource: <\/span>www.adweek.com<\/a><\/h6>\n\n**If yours is a ROKU household like mine, you already know this…** <\/p>\n
“Television and video marketing have changed dramatically in a remarkably short time…” <\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nWill Google Ask Businesses to Pay for Listings? | Street Fight<\/a><\/h4>\nSource: <\/span>streetfightmag.com<\/a><\/h6>\n\n**Perhaps your business’ most valuable piece of real estate…**<\/p>\n
“For the local search industry, a paid GMB product offered to businesses of all types could be quite disruptive, especially if it ended up gradually degrading the value of organic listings.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nVisual Search and Local: A Match Made in Mountain View | Street Fight<\/a><\/h4>\nSource: <\/span>streetfightmag.com<\/a><\/h6>\n\n**The implications for automotive and other retailers are immense!**<\/p>\n
“…Google will rule as the best all-around utility for visual search…But it will really shine in product search, which happens to be where monetization will eventually come into the picture.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nVoice Marketing Starts with Smart SEO | Street Fight<\/a><\/h4>\nSource: <\/span>streetfightmag.com<\/a><\/h6>\n\n**I believe that if you can do voice correctly, you’re at the top of your game.**<\/p>\n
“How can enterprises better leverage voice search for brand marketing?”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nFoursquare’s Location-Based Loyalty Metrics Point to Best Practices for Casual Restaurants | Street Fight<\/a><\/h4>\nSource: <\/span>streetfightmag.com<\/a><\/h6>\n\n**Short and sweet – also see next article**<\/p>\n
“…location intelligence firm Foursquare released a location-based report this morning that evaluates best practices and practitioners in loyalty among casual restaurant chains…the report suggests that brands can improve loyalty in all four of the areas that contributed to its index.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nRestaurant Local SEO: The Google Characteristics of America\u2019s Top-Ranked Eateries – Moz<\/a><\/h4>\nSource: <\/span>moz.com<\/a><\/h6>\n\n**Super insightful deep dive into local search in one of the most competitive categories. Also see above**<\/p>\n
“What makes local SEO for restaurants different? Miriam Ellis breaks down lessons learned from analyzing 11 data points across 150 real local restaurant businesses.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nGoogle starts showing more images in web search results – Search Engine Land<\/a><\/h4>\nSource: <\/span>searchengineland.com<\/a><\/h6>\n\n**Another reason to constantly optimize your GMB listing.**<\/p>\n
“Multiple tools that track the Google search results have been showing an increase in the percentage of time that Google shows image results in the core web search results.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nInfographic: 27% of Gen Zers Say They Always Write a Product Review After Making a Purchase \u2013 Adweek<\/a><\/h4>\nSource: <\/span>www.adweek.com<\/a><\/h6>\n\n**What Is Your Review Strategy? (We can help)**<\/p>\n
“…Gen Z values recommendations from friends and family above all else, followed closely by online reviews.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\n3 Common Video Marketing Mistakes to Avoid \u2013 Adweek<\/a><\/h4>\nSource: <\/span>www.adweek.com<\/a><\/h6>\n\n**Lesson: Start making videos, you’ll learn what works for your specific brand and audience** <\/p>\n
“… if it\u2019s shot on a smartphone, then it looks like something their friend might\u2019ve made, and they\u2019re more likely to watch it.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nYouTube Unveils a Tool to Take the Pain Out of 6-Second Ad Production<\/a><\/h4>\nSource: <\/span>www.adweek.com<\/a><\/h6>\n\n**Game changer alert!**<\/p>\n
“Dubbed Bumper Machine, the tool uses machine learning to “identify interesting, well-structured moments in a longer video” such as those that contain key brand and product information…””<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/h4>\nSource: <\/span><\/a><\/h6>\n\nOptimize Your Online Presence!<\/a><\/p>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\n4 New Dealer Marketing Tactics <\/a><\/h4>\nSource: <\/span>www.autodealertodaymagazine.com<\/a><\/h6>\n\n**These aren’t new but they’re essential**<\/p>\n
“Make your digital storefront easy to find and deliver a more engaging online experience for sales and service with four leading-edge strategies you can try today.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nHere Are the Details About Tesla’s New Insurance<\/a><\/h4>\nSource: <\/span>jalopnik.com<\/a><\/h6>\n\n**To paraphrase Pat Ryan: “businesses crave cash flow”**<\/p>\n
“Elon Musk\u2019s ideas for offering Tesla insurance…”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nI Want to Rank Beyond My Location: A Guide to How This Works – Moz<\/a><\/h4>\nSource: <\/span>moz.com<\/a><\/h6>\n\n**Moz brings the knowledge in this post!**<\/p>\n
“”…five easy-to-grasp groups, and make sense out of how Google appears to bucket rankings…”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nWorst Car Advertisements Of All Time | CarBuzz<\/a><\/h4>\nSource: <\/span>carbuzz.com<\/a><\/h6>\n\n**Wow – these car ads are unbelievable…makes me think of the old car dealer monkey ads that were making the rounds years back**<\/p>\n
“This is how not to sell a car.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\n#whatsetsyourbrandapart? Kimberlite Digital Marketing<\/a><\/h4>\nSource: <\/span>www.facebook.com<\/a><\/h6>\n\n**#whatsetsyourbrandapart?<\/p>\n
Are potential customers able to find you when they search? If they do, is your information accurate? Are you meeting them where they are or looking for them where they aren’t?<\/p>\n
A comprehensive search and social strategy from Kimberlite Digital Marketing can help with that!<\/p>\n
We learn about your business and then help you create and deploy the correct strategies in the right places at the right time to reach the audience that’s looking for your business.<\/p>\n
Contact us today to get started!**<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nNascar Fans Chose This Paint Scheme for Kevin Harvick\u2019s Ride<\/a><\/h4>\nSource: <\/span>www.adweek.com<\/a><\/h6>\n\n**Crowdsourcing at its finest!**<\/p>\n
“…one of Harvick’s sponsors, Busch, pledged via tweet to cover Harvick’s car with a millennial-inspired, “lit AF” paint scheme if he didn’t win…”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nFacebook launches new playbook, e-learning courses for dealers<\/a><\/h4>\nSource: <\/span>www.autonews.com<\/a><\/h6>\n\n**Make sure you and\/or your marketers have taken similar courses for Google**<\/p>\n
“Dealers have been asking the social media giant for more details on how to use its various ad tools and better execute successful campaigns.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n
Thanks for reading! If you have questions or suggestions, reply to this email and I’ll get back to you.<\/p>\n
Taylor<\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"
Make sure that your local, social, search and ads strategies are blooming! Interesting articles from the past month from the brightest minds in local search (and also a quick PSA.) This month, there’s a heavy emphasis on brick and mortar locations succeeding in local search.; Enjoy – Taylor Don’t have a Video\/YouTube Strategy? Start Today! […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[27],"tags":[],"yoast_head":"\n
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**If yours is a ROKU household like mine, you already know this…** <\/p>\n
“Television and video marketing have changed dramatically in a remarkably short time…” <\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n
<\/a><\/div>\nWill Google Ask Businesses to Pay for Listings? | Street Fight<\/a><\/h4>\nSource: <\/span>streetfightmag.com<\/a><\/h6>\n\n**Perhaps your business’ most valuable piece of real estate…**<\/p>\n
“For the local search industry, a paid GMB product offered to businesses of all types could be quite disruptive, especially if it ended up gradually degrading the value of organic listings.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nVisual Search and Local: A Match Made in Mountain View | Street Fight<\/a><\/h4>\nSource: <\/span>streetfightmag.com<\/a><\/h6>\n\n**The implications for automotive and other retailers are immense!**<\/p>\n
“…Google will rule as the best all-around utility for visual search…But it will really shine in product search, which happens to be where monetization will eventually come into the picture.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nVoice Marketing Starts with Smart SEO | Street Fight<\/a><\/h4>\nSource: <\/span>streetfightmag.com<\/a><\/h6>\n\n**I believe that if you can do voice correctly, you’re at the top of your game.**<\/p>\n
“How can enterprises better leverage voice search for brand marketing?”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nFoursquare’s Location-Based Loyalty Metrics Point to Best Practices for Casual Restaurants | Street Fight<\/a><\/h4>\nSource: <\/span>streetfightmag.com<\/a><\/h6>\n\n**Short and sweet – also see next article**<\/p>\n
“…location intelligence firm Foursquare released a location-based report this morning that evaluates best practices and practitioners in loyalty among casual restaurant chains…the report suggests that brands can improve loyalty in all four of the areas that contributed to its index.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nRestaurant Local SEO: The Google Characteristics of America\u2019s Top-Ranked Eateries – Moz<\/a><\/h4>\nSource: <\/span>moz.com<\/a><\/h6>\n\n**Super insightful deep dive into local search in one of the most competitive categories. Also see above**<\/p>\n
“What makes local SEO for restaurants different? Miriam Ellis breaks down lessons learned from analyzing 11 data points across 150 real local restaurant businesses.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nGoogle starts showing more images in web search results – Search Engine Land<\/a><\/h4>\nSource: <\/span>searchengineland.com<\/a><\/h6>\n\n**Another reason to constantly optimize your GMB listing.**<\/p>\n
“Multiple tools that track the Google search results have been showing an increase in the percentage of time that Google shows image results in the core web search results.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nInfographic: 27% of Gen Zers Say They Always Write a Product Review After Making a Purchase \u2013 Adweek<\/a><\/h4>\nSource: <\/span>www.adweek.com<\/a><\/h6>\n\n**What Is Your Review Strategy? (We can help)**<\/p>\n
“…Gen Z values recommendations from friends and family above all else, followed closely by online reviews.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\n3 Common Video Marketing Mistakes to Avoid \u2013 Adweek<\/a><\/h4>\nSource: <\/span>www.adweek.com<\/a><\/h6>\n\n**Lesson: Start making videos, you’ll learn what works for your specific brand and audience** <\/p>\n
“… if it\u2019s shot on a smartphone, then it looks like something their friend might\u2019ve made, and they\u2019re more likely to watch it.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nYouTube Unveils a Tool to Take the Pain Out of 6-Second Ad Production<\/a><\/h4>\nSource: <\/span>www.adweek.com<\/a><\/h6>\n\n**Game changer alert!**<\/p>\n
“Dubbed Bumper Machine, the tool uses machine learning to “identify interesting, well-structured moments in a longer video” such as those that contain key brand and product information…””<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/h4>\nSource: <\/span><\/a><\/h6>\n\nOptimize Your Online Presence!<\/a><\/p>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\n4 New Dealer Marketing Tactics <\/a><\/h4>\nSource: <\/span>www.autodealertodaymagazine.com<\/a><\/h6>\n\n**These aren’t new but they’re essential**<\/p>\n
“Make your digital storefront easy to find and deliver a more engaging online experience for sales and service with four leading-edge strategies you can try today.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nHere Are the Details About Tesla’s New Insurance<\/a><\/h4>\nSource: <\/span>jalopnik.com<\/a><\/h6>\n\n**To paraphrase Pat Ryan: “businesses crave cash flow”**<\/p>\n
“Elon Musk\u2019s ideas for offering Tesla insurance…”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nI Want to Rank Beyond My Location: A Guide to How This Works – Moz<\/a><\/h4>\nSource: <\/span>moz.com<\/a><\/h6>\n\n**Moz brings the knowledge in this post!**<\/p>\n
“”…five easy-to-grasp groups, and make sense out of how Google appears to bucket rankings…”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nWorst Car Advertisements Of All Time | CarBuzz<\/a><\/h4>\nSource: <\/span>carbuzz.com<\/a><\/h6>\n\n**Wow – these car ads are unbelievable…makes me think of the old car dealer monkey ads that were making the rounds years back**<\/p>\n
“This is how not to sell a car.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\n#whatsetsyourbrandapart? Kimberlite Digital Marketing<\/a><\/h4>\nSource: <\/span>www.facebook.com<\/a><\/h6>\n\n**#whatsetsyourbrandapart?<\/p>\n
Are potential customers able to find you when they search? If they do, is your information accurate? Are you meeting them where they are or looking for them where they aren’t?<\/p>\n
A comprehensive search and social strategy from Kimberlite Digital Marketing can help with that!<\/p>\n
We learn about your business and then help you create and deploy the correct strategies in the right places at the right time to reach the audience that’s looking for your business.<\/p>\n
Contact us today to get started!**<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nNascar Fans Chose This Paint Scheme for Kevin Harvick\u2019s Ride<\/a><\/h4>\nSource: <\/span>www.adweek.com<\/a><\/h6>\n\n**Crowdsourcing at its finest!**<\/p>\n
“…one of Harvick’s sponsors, Busch, pledged via tweet to cover Harvick’s car with a millennial-inspired, “lit AF” paint scheme if he didn’t win…”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nFacebook launches new playbook, e-learning courses for dealers<\/a><\/h4>\nSource: <\/span>www.autonews.com<\/a><\/h6>\n\n**Make sure you and\/or your marketers have taken similar courses for Google**<\/p>\n
“Dealers have been asking the social media giant for more details on how to use its various ad tools and better execute successful campaigns.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n
Thanks for reading! If you have questions or suggestions, reply to this email and I’ll get back to you.<\/p>\n
Taylor<\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"
Make sure that your local, social, search and ads strategies are blooming! Interesting articles from the past month from the brightest minds in local search (and also a quick PSA.) This month, there’s a heavy emphasis on brick and mortar locations succeeding in local search.; Enjoy – Taylor Don’t have a Video\/YouTube Strategy? Start Today! […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[27],"tags":[],"yoast_head":"\n
Swing into Spring = Local, Social and Ads - Kimberlite Digital Marketing<\/title>\n<meta name=\"robots\" content=\"index, nofollow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/digitalkimberlite.com\/swing-into-spring-local-social-and-ads\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Swing into Spring = Local, Social and Ads\" \/>\n<meta property=\"og:description\" content=\"Make sure that your local, social, search and ads strategies are blooming! Interesting articles from the past month from the brightest minds in local search (and also a quick PSA.) This month, there’s a heavy emphasis on brick and mortar locations succeeding in local search.; Enjoy – Taylor Don’t have a Video\/YouTube Strategy? Start Today! 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**Perhaps your business’ most valuable piece of real estate…**<\/p>\n
“For the local search industry, a paid GMB product offered to businesses of all types could be quite disruptive, especially if it ended up gradually degrading the value of organic listings.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n
<\/a><\/div>\nVisual Search and Local: A Match Made in Mountain View | Street Fight<\/a><\/h4>\nSource: <\/span>streetfightmag.com<\/a><\/h6>\n\n**The implications for automotive and other retailers are immense!**<\/p>\n
“…Google will rule as the best all-around utility for visual search…But it will really shine in product search, which happens to be where monetization will eventually come into the picture.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nVoice Marketing Starts with Smart SEO | Street Fight<\/a><\/h4>\nSource: <\/span>streetfightmag.com<\/a><\/h6>\n\n**I believe that if you can do voice correctly, you’re at the top of your game.**<\/p>\n
“How can enterprises better leverage voice search for brand marketing?”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nFoursquare’s Location-Based Loyalty Metrics Point to Best Practices for Casual Restaurants | Street Fight<\/a><\/h4>\nSource: <\/span>streetfightmag.com<\/a><\/h6>\n\n**Short and sweet – also see next article**<\/p>\n
“…location intelligence firm Foursquare released a location-based report this morning that evaluates best practices and practitioners in loyalty among casual restaurant chains…the report suggests that brands can improve loyalty in all four of the areas that contributed to its index.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nRestaurant Local SEO: The Google Characteristics of America\u2019s Top-Ranked Eateries – Moz<\/a><\/h4>\nSource: <\/span>moz.com<\/a><\/h6>\n\n**Super insightful deep dive into local search in one of the most competitive categories. Also see above**<\/p>\n
“What makes local SEO for restaurants different? Miriam Ellis breaks down lessons learned from analyzing 11 data points across 150 real local restaurant businesses.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nGoogle starts showing more images in web search results – Search Engine Land<\/a><\/h4>\nSource: <\/span>searchengineland.com<\/a><\/h6>\n\n**Another reason to constantly optimize your GMB listing.**<\/p>\n
“Multiple tools that track the Google search results have been showing an increase in the percentage of time that Google shows image results in the core web search results.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nInfographic: 27% of Gen Zers Say They Always Write a Product Review After Making a Purchase \u2013 Adweek<\/a><\/h4>\nSource: <\/span>www.adweek.com<\/a><\/h6>\n\n**What Is Your Review Strategy? (We can help)**<\/p>\n
“…Gen Z values recommendations from friends and family above all else, followed closely by online reviews.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\n3 Common Video Marketing Mistakes to Avoid \u2013 Adweek<\/a><\/h4>\nSource: <\/span>www.adweek.com<\/a><\/h6>\n\n**Lesson: Start making videos, you’ll learn what works for your specific brand and audience** <\/p>\n
“… if it\u2019s shot on a smartphone, then it looks like something their friend might\u2019ve made, and they\u2019re more likely to watch it.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nYouTube Unveils a Tool to Take the Pain Out of 6-Second Ad Production<\/a><\/h4>\nSource: <\/span>www.adweek.com<\/a><\/h6>\n\n**Game changer alert!**<\/p>\n
“Dubbed Bumper Machine, the tool uses machine learning to “identify interesting, well-structured moments in a longer video” such as those that contain key brand and product information…””<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/h4>\nSource: <\/span><\/a><\/h6>\n\nOptimize Your Online Presence!<\/a><\/p>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\n4 New Dealer Marketing Tactics <\/a><\/h4>\nSource: <\/span>www.autodealertodaymagazine.com<\/a><\/h6>\n\n**These aren’t new but they’re essential**<\/p>\n
“Make your digital storefront easy to find and deliver a more engaging online experience for sales and service with four leading-edge strategies you can try today.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nHere Are the Details About Tesla’s New Insurance<\/a><\/h4>\nSource: <\/span>jalopnik.com<\/a><\/h6>\n\n**To paraphrase Pat Ryan: “businesses crave cash flow”**<\/p>\n
“Elon Musk\u2019s ideas for offering Tesla insurance…”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nI Want to Rank Beyond My Location: A Guide to How This Works – Moz<\/a><\/h4>\nSource: <\/span>moz.com<\/a><\/h6>\n\n**Moz brings the knowledge in this post!**<\/p>\n
“”…five easy-to-grasp groups, and make sense out of how Google appears to bucket rankings…”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nWorst Car Advertisements Of All Time | CarBuzz<\/a><\/h4>\nSource: <\/span>carbuzz.com<\/a><\/h6>\n\n**Wow – these car ads are unbelievable…makes me think of the old car dealer monkey ads that were making the rounds years back**<\/p>\n
“This is how not to sell a car.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\n#whatsetsyourbrandapart? Kimberlite Digital Marketing<\/a><\/h4>\nSource: <\/span>www.facebook.com<\/a><\/h6>\n\n**#whatsetsyourbrandapart?<\/p>\n
Are potential customers able to find you when they search? If they do, is your information accurate? Are you meeting them where they are or looking for them where they aren’t?<\/p>\n
A comprehensive search and social strategy from Kimberlite Digital Marketing can help with that!<\/p>\n
We learn about your business and then help you create and deploy the correct strategies in the right places at the right time to reach the audience that’s looking for your business.<\/p>\n
Contact us today to get started!**<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nNascar Fans Chose This Paint Scheme for Kevin Harvick\u2019s Ride<\/a><\/h4>\nSource: <\/span>www.adweek.com<\/a><\/h6>\n\n**Crowdsourcing at its finest!**<\/p>\n
“…one of Harvick’s sponsors, Busch, pledged via tweet to cover Harvick’s car with a millennial-inspired, “lit AF” paint scheme if he didn’t win…”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nFacebook launches new playbook, e-learning courses for dealers<\/a><\/h4>\nSource: <\/span>www.autonews.com<\/a><\/h6>\n\n**Make sure you and\/or your marketers have taken similar courses for Google**<\/p>\n
“Dealers have been asking the social media giant for more details on how to use its various ad tools and better execute successful campaigns.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n
Thanks for reading! If you have questions or suggestions, reply to this email and I’ll get back to you.<\/p>\n
Taylor<\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"
Make sure that your local, social, search and ads strategies are blooming! Interesting articles from the past month from the brightest minds in local search (and also a quick PSA.) This month, there’s a heavy emphasis on brick and mortar locations succeeding in local search.; Enjoy – Taylor Don’t have a Video\/YouTube Strategy? Start Today! […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[27],"tags":[],"yoast_head":"\n
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**The implications for automotive and other retailers are immense!**<\/p>\n
“…Google will rule as the best all-around utility for visual search…But it will really shine in product search, which happens to be where monetization will eventually come into the picture.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n
<\/a><\/div>\nVoice Marketing Starts with Smart SEO | Street Fight<\/a><\/h4>\nSource: <\/span>streetfightmag.com<\/a><\/h6>\n\n**I believe that if you can do voice correctly, you’re at the top of your game.**<\/p>\n
“How can enterprises better leverage voice search for brand marketing?”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nFoursquare’s Location-Based Loyalty Metrics Point to Best Practices for Casual Restaurants | Street Fight<\/a><\/h4>\nSource: <\/span>streetfightmag.com<\/a><\/h6>\n\n**Short and sweet – also see next article**<\/p>\n
“…location intelligence firm Foursquare released a location-based report this morning that evaluates best practices and practitioners in loyalty among casual restaurant chains…the report suggests that brands can improve loyalty in all four of the areas that contributed to its index.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nRestaurant Local SEO: The Google Characteristics of America\u2019s Top-Ranked Eateries – Moz<\/a><\/h4>\nSource: <\/span>moz.com<\/a><\/h6>\n\n**Super insightful deep dive into local search in one of the most competitive categories. Also see above**<\/p>\n
“What makes local SEO for restaurants different? Miriam Ellis breaks down lessons learned from analyzing 11 data points across 150 real local restaurant businesses.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nGoogle starts showing more images in web search results – Search Engine Land<\/a><\/h4>\nSource: <\/span>searchengineland.com<\/a><\/h6>\n\n**Another reason to constantly optimize your GMB listing.**<\/p>\n
“Multiple tools that track the Google search results have been showing an increase in the percentage of time that Google shows image results in the core web search results.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nInfographic: 27% of Gen Zers Say They Always Write a Product Review After Making a Purchase \u2013 Adweek<\/a><\/h4>\nSource: <\/span>www.adweek.com<\/a><\/h6>\n\n**What Is Your Review Strategy? (We can help)**<\/p>\n
“…Gen Z values recommendations from friends and family above all else, followed closely by online reviews.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\n3 Common Video Marketing Mistakes to Avoid \u2013 Adweek<\/a><\/h4>\nSource: <\/span>www.adweek.com<\/a><\/h6>\n\n**Lesson: Start making videos, you’ll learn what works for your specific brand and audience** <\/p>\n
“… if it\u2019s shot on a smartphone, then it looks like something their friend might\u2019ve made, and they\u2019re more likely to watch it.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nYouTube Unveils a Tool to Take the Pain Out of 6-Second Ad Production<\/a><\/h4>\nSource: <\/span>www.adweek.com<\/a><\/h6>\n\n**Game changer alert!**<\/p>\n
“Dubbed Bumper Machine, the tool uses machine learning to “identify interesting, well-structured moments in a longer video” such as those that contain key brand and product information…””<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/h4>\nSource: <\/span><\/a><\/h6>\n\nOptimize Your Online Presence!<\/a><\/p>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\n4 New Dealer Marketing Tactics <\/a><\/h4>\nSource: <\/span>www.autodealertodaymagazine.com<\/a><\/h6>\n\n**These aren’t new but they’re essential**<\/p>\n
“Make your digital storefront easy to find and deliver a more engaging online experience for sales and service with four leading-edge strategies you can try today.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nHere Are the Details About Tesla’s New Insurance<\/a><\/h4>\nSource: <\/span>jalopnik.com<\/a><\/h6>\n\n**To paraphrase Pat Ryan: “businesses crave cash flow”**<\/p>\n
“Elon Musk\u2019s ideas for offering Tesla insurance…”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nI Want to Rank Beyond My Location: A Guide to How This Works – Moz<\/a><\/h4>\nSource: <\/span>moz.com<\/a><\/h6>\n\n**Moz brings the knowledge in this post!**<\/p>\n
“”…five easy-to-grasp groups, and make sense out of how Google appears to bucket rankings…”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nWorst Car Advertisements Of All Time | CarBuzz<\/a><\/h4>\nSource: <\/span>carbuzz.com<\/a><\/h6>\n\n**Wow – these car ads are unbelievable…makes me think of the old car dealer monkey ads that were making the rounds years back**<\/p>\n
“This is how not to sell a car.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\n#whatsetsyourbrandapart? Kimberlite Digital Marketing<\/a><\/h4>\nSource: <\/span>www.facebook.com<\/a><\/h6>\n\n**#whatsetsyourbrandapart?<\/p>\n
Are potential customers able to find you when they search? If they do, is your information accurate? Are you meeting them where they are or looking for them where they aren’t?<\/p>\n
A comprehensive search and social strategy from Kimberlite Digital Marketing can help with that!<\/p>\n
We learn about your business and then help you create and deploy the correct strategies in the right places at the right time to reach the audience that’s looking for your business.<\/p>\n
Contact us today to get started!**<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nNascar Fans Chose This Paint Scheme for Kevin Harvick\u2019s Ride<\/a><\/h4>\nSource: <\/span>www.adweek.com<\/a><\/h6>\n\n**Crowdsourcing at its finest!**<\/p>\n
“…one of Harvick’s sponsors, Busch, pledged via tweet to cover Harvick’s car with a millennial-inspired, “lit AF” paint scheme if he didn’t win…”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nFacebook launches new playbook, e-learning courses for dealers<\/a><\/h4>\nSource: <\/span>www.autonews.com<\/a><\/h6>\n\n**Make sure you and\/or your marketers have taken similar courses for Google**<\/p>\n
“Dealers have been asking the social media giant for more details on how to use its various ad tools and better execute successful campaigns.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n
Thanks for reading! If you have questions or suggestions, reply to this email and I’ll get back to you.<\/p>\n
Taylor<\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"
Make sure that your local, social, search and ads strategies are blooming! Interesting articles from the past month from the brightest minds in local search (and also a quick PSA.) This month, there’s a heavy emphasis on brick and mortar locations succeeding in local search.; Enjoy – Taylor Don’t have a Video\/YouTube Strategy? Start Today! […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[27],"tags":[],"yoast_head":"\n
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**I believe that if you can do voice correctly, you’re at the top of your game.**<\/p>\n
“How can enterprises better leverage voice search for brand marketing?”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n
<\/a><\/div>\nFoursquare’s Location-Based Loyalty Metrics Point to Best Practices for Casual Restaurants | Street Fight<\/a><\/h4>\nSource: <\/span>streetfightmag.com<\/a><\/h6>\n\n**Short and sweet – also see next article**<\/p>\n
“…location intelligence firm Foursquare released a location-based report this morning that evaluates best practices and practitioners in loyalty among casual restaurant chains…the report suggests that brands can improve loyalty in all four of the areas that contributed to its index.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nRestaurant Local SEO: The Google Characteristics of America\u2019s Top-Ranked Eateries – Moz<\/a><\/h4>\nSource: <\/span>moz.com<\/a><\/h6>\n\n**Super insightful deep dive into local search in one of the most competitive categories. Also see above**<\/p>\n
“What makes local SEO for restaurants different? Miriam Ellis breaks down lessons learned from analyzing 11 data points across 150 real local restaurant businesses.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nGoogle starts showing more images in web search results – Search Engine Land<\/a><\/h4>\nSource: <\/span>searchengineland.com<\/a><\/h6>\n\n**Another reason to constantly optimize your GMB listing.**<\/p>\n
“Multiple tools that track the Google search results have been showing an increase in the percentage of time that Google shows image results in the core web search results.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nInfographic: 27% of Gen Zers Say They Always Write a Product Review After Making a Purchase \u2013 Adweek<\/a><\/h4>\nSource: <\/span>www.adweek.com<\/a><\/h6>\n\n**What Is Your Review Strategy? (We can help)**<\/p>\n
“…Gen Z values recommendations from friends and family above all else, followed closely by online reviews.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\n3 Common Video Marketing Mistakes to Avoid \u2013 Adweek<\/a><\/h4>\nSource: <\/span>www.adweek.com<\/a><\/h6>\n\n**Lesson: Start making videos, you’ll learn what works for your specific brand and audience** <\/p>\n
“… if it\u2019s shot on a smartphone, then it looks like something their friend might\u2019ve made, and they\u2019re more likely to watch it.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nYouTube Unveils a Tool to Take the Pain Out of 6-Second Ad Production<\/a><\/h4>\nSource: <\/span>www.adweek.com<\/a><\/h6>\n\n**Game changer alert!**<\/p>\n
“Dubbed Bumper Machine, the tool uses machine learning to “identify interesting, well-structured moments in a longer video” such as those that contain key brand and product information…””<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/h4>\nSource: <\/span><\/a><\/h6>\n\nOptimize Your Online Presence!<\/a><\/p>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\n4 New Dealer Marketing Tactics <\/a><\/h4>\nSource: <\/span>www.autodealertodaymagazine.com<\/a><\/h6>\n\n**These aren’t new but they’re essential**<\/p>\n
“Make your digital storefront easy to find and deliver a more engaging online experience for sales and service with four leading-edge strategies you can try today.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nHere Are the Details About Tesla’s New Insurance<\/a><\/h4>\nSource: <\/span>jalopnik.com<\/a><\/h6>\n\n**To paraphrase Pat Ryan: “businesses crave cash flow”**<\/p>\n
“Elon Musk\u2019s ideas for offering Tesla insurance…”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nI Want to Rank Beyond My Location: A Guide to How This Works – Moz<\/a><\/h4>\nSource: <\/span>moz.com<\/a><\/h6>\n\n**Moz brings the knowledge in this post!**<\/p>\n
“”…five easy-to-grasp groups, and make sense out of how Google appears to bucket rankings…”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nWorst Car Advertisements Of All Time | CarBuzz<\/a><\/h4>\nSource: <\/span>carbuzz.com<\/a><\/h6>\n\n**Wow – these car ads are unbelievable…makes me think of the old car dealer monkey ads that were making the rounds years back**<\/p>\n
“This is how not to sell a car.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\n#whatsetsyourbrandapart? Kimberlite Digital Marketing<\/a><\/h4>\nSource: <\/span>www.facebook.com<\/a><\/h6>\n\n**#whatsetsyourbrandapart?<\/p>\n
Are potential customers able to find you when they search? If they do, is your information accurate? Are you meeting them where they are or looking for them where they aren’t?<\/p>\n
A comprehensive search and social strategy from Kimberlite Digital Marketing can help with that!<\/p>\n
We learn about your business and then help you create and deploy the correct strategies in the right places at the right time to reach the audience that’s looking for your business.<\/p>\n
Contact us today to get started!**<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nNascar Fans Chose This Paint Scheme for Kevin Harvick\u2019s Ride<\/a><\/h4>\nSource: <\/span>www.adweek.com<\/a><\/h6>\n\n**Crowdsourcing at its finest!**<\/p>\n
“…one of Harvick’s sponsors, Busch, pledged via tweet to cover Harvick’s car with a millennial-inspired, “lit AF” paint scheme if he didn’t win…”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nFacebook launches new playbook, e-learning courses for dealers<\/a><\/h4>\nSource: <\/span>www.autonews.com<\/a><\/h6>\n\n**Make sure you and\/or your marketers have taken similar courses for Google**<\/p>\n
“Dealers have been asking the social media giant for more details on how to use its various ad tools and better execute successful campaigns.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n
Thanks for reading! If you have questions or suggestions, reply to this email and I’ll get back to you.<\/p>\n
Taylor<\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"
Make sure that your local, social, search and ads strategies are blooming! Interesting articles from the past month from the brightest minds in local search (and also a quick PSA.) This month, there’s a heavy emphasis on brick and mortar locations succeeding in local search.; Enjoy – Taylor Don’t have a Video\/YouTube Strategy? Start Today! […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[27],"tags":[],"yoast_head":"\n
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**Short and sweet – also see next article**<\/p>\n
“…location intelligence firm Foursquare released a location-based report this morning that evaluates best practices and practitioners in loyalty among casual restaurant chains…the report suggests that brands can improve loyalty in all four of the areas that contributed to its index.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n
<\/a><\/div>\nRestaurant Local SEO: The Google Characteristics of America\u2019s Top-Ranked Eateries – Moz<\/a><\/h4>\nSource: <\/span>moz.com<\/a><\/h6>\n\n**Super insightful deep dive into local search in one of the most competitive categories. Also see above**<\/p>\n
“What makes local SEO for restaurants different? Miriam Ellis breaks down lessons learned from analyzing 11 data points across 150 real local restaurant businesses.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nGoogle starts showing more images in web search results – Search Engine Land<\/a><\/h4>\nSource: <\/span>searchengineland.com<\/a><\/h6>\n\n**Another reason to constantly optimize your GMB listing.**<\/p>\n
“Multiple tools that track the Google search results have been showing an increase in the percentage of time that Google shows image results in the core web search results.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nInfographic: 27% of Gen Zers Say They Always Write a Product Review After Making a Purchase \u2013 Adweek<\/a><\/h4>\nSource: <\/span>www.adweek.com<\/a><\/h6>\n\n**What Is Your Review Strategy? (We can help)**<\/p>\n
“…Gen Z values recommendations from friends and family above all else, followed closely by online reviews.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\n3 Common Video Marketing Mistakes to Avoid \u2013 Adweek<\/a><\/h4>\nSource: <\/span>www.adweek.com<\/a><\/h6>\n\n**Lesson: Start making videos, you’ll learn what works for your specific brand and audience** <\/p>\n
“… if it\u2019s shot on a smartphone, then it looks like something their friend might\u2019ve made, and they\u2019re more likely to watch it.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nYouTube Unveils a Tool to Take the Pain Out of 6-Second Ad Production<\/a><\/h4>\nSource: <\/span>www.adweek.com<\/a><\/h6>\n\n**Game changer alert!**<\/p>\n
“Dubbed Bumper Machine, the tool uses machine learning to “identify interesting, well-structured moments in a longer video” such as those that contain key brand and product information…””<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/h4>\nSource: <\/span><\/a><\/h6>\n\nOptimize Your Online Presence!<\/a><\/p>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\n4 New Dealer Marketing Tactics <\/a><\/h4>\nSource: <\/span>www.autodealertodaymagazine.com<\/a><\/h6>\n\n**These aren’t new but they’re essential**<\/p>\n
“Make your digital storefront easy to find and deliver a more engaging online experience for sales and service with four leading-edge strategies you can try today.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nHere Are the Details About Tesla’s New Insurance<\/a><\/h4>\nSource: <\/span>jalopnik.com<\/a><\/h6>\n\n**To paraphrase Pat Ryan: “businesses crave cash flow”**<\/p>\n
“Elon Musk\u2019s ideas for offering Tesla insurance…”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nI Want to Rank Beyond My Location: A Guide to How This Works – Moz<\/a><\/h4>\nSource: <\/span>moz.com<\/a><\/h6>\n\n**Moz brings the knowledge in this post!**<\/p>\n
“”…five easy-to-grasp groups, and make sense out of how Google appears to bucket rankings…”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nWorst Car Advertisements Of All Time | CarBuzz<\/a><\/h4>\nSource: <\/span>carbuzz.com<\/a><\/h6>\n\n**Wow – these car ads are unbelievable…makes me think of the old car dealer monkey ads that were making the rounds years back**<\/p>\n
“This is how not to sell a car.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\n#whatsetsyourbrandapart? Kimberlite Digital Marketing<\/a><\/h4>\nSource: <\/span>www.facebook.com<\/a><\/h6>\n\n**#whatsetsyourbrandapart?<\/p>\n
Are potential customers able to find you when they search? If they do, is your information accurate? Are you meeting them where they are or looking for them where they aren’t?<\/p>\n
A comprehensive search and social strategy from Kimberlite Digital Marketing can help with that!<\/p>\n
We learn about your business and then help you create and deploy the correct strategies in the right places at the right time to reach the audience that’s looking for your business.<\/p>\n
Contact us today to get started!**<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nNascar Fans Chose This Paint Scheme for Kevin Harvick\u2019s Ride<\/a><\/h4>\nSource: <\/span>www.adweek.com<\/a><\/h6>\n\n**Crowdsourcing at its finest!**<\/p>\n
“…one of Harvick’s sponsors, Busch, pledged via tweet to cover Harvick’s car with a millennial-inspired, “lit AF” paint scheme if he didn’t win…”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nFacebook launches new playbook, e-learning courses for dealers<\/a><\/h4>\nSource: <\/span>www.autonews.com<\/a><\/h6>\n\n**Make sure you and\/or your marketers have taken similar courses for Google**<\/p>\n
“Dealers have been asking the social media giant for more details on how to use its various ad tools and better execute successful campaigns.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n
Thanks for reading! If you have questions or suggestions, reply to this email and I’ll get back to you.<\/p>\n
Taylor<\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"
Make sure that your local, social, search and ads strategies are blooming! Interesting articles from the past month from the brightest minds in local search (and also a quick PSA.) This month, there’s a heavy emphasis on brick and mortar locations succeeding in local search.; Enjoy – Taylor Don’t have a Video\/YouTube Strategy? Start Today! […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[27],"tags":[],"yoast_head":"\n
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**Super insightful deep dive into local search in one of the most competitive categories. Also see above**<\/p>\n
“What makes local SEO for restaurants different? Miriam Ellis breaks down lessons learned from analyzing 11 data points across 150 real local restaurant businesses.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n
<\/a><\/div>\nGoogle starts showing more images in web search results – Search Engine Land<\/a><\/h4>\nSource: <\/span>searchengineland.com<\/a><\/h6>\n\n**Another reason to constantly optimize your GMB listing.**<\/p>\n
“Multiple tools that track the Google search results have been showing an increase in the percentage of time that Google shows image results in the core web search results.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nInfographic: 27% of Gen Zers Say They Always Write a Product Review After Making a Purchase \u2013 Adweek<\/a><\/h4>\nSource: <\/span>www.adweek.com<\/a><\/h6>\n\n**What Is Your Review Strategy? (We can help)**<\/p>\n
“…Gen Z values recommendations from friends and family above all else, followed closely by online reviews.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\n3 Common Video Marketing Mistakes to Avoid \u2013 Adweek<\/a><\/h4>\nSource: <\/span>www.adweek.com<\/a><\/h6>\n\n**Lesson: Start making videos, you’ll learn what works for your specific brand and audience** <\/p>\n
“… if it\u2019s shot on a smartphone, then it looks like something their friend might\u2019ve made, and they\u2019re more likely to watch it.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nYouTube Unveils a Tool to Take the Pain Out of 6-Second Ad Production<\/a><\/h4>\nSource: <\/span>www.adweek.com<\/a><\/h6>\n\n**Game changer alert!**<\/p>\n
“Dubbed Bumper Machine, the tool uses machine learning to “identify interesting, well-structured moments in a longer video” such as those that contain key brand and product information…””<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/h4>\nSource: <\/span><\/a><\/h6>\n\nOptimize Your Online Presence!<\/a><\/p>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\n4 New Dealer Marketing Tactics <\/a><\/h4>\nSource: <\/span>www.autodealertodaymagazine.com<\/a><\/h6>\n\n**These aren’t new but they’re essential**<\/p>\n
“Make your digital storefront easy to find and deliver a more engaging online experience for sales and service with four leading-edge strategies you can try today.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nHere Are the Details About Tesla’s New Insurance<\/a><\/h4>\nSource: <\/span>jalopnik.com<\/a><\/h6>\n\n**To paraphrase Pat Ryan: “businesses crave cash flow”**<\/p>\n
“Elon Musk\u2019s ideas for offering Tesla insurance…”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nI Want to Rank Beyond My Location: A Guide to How This Works – Moz<\/a><\/h4>\nSource: <\/span>moz.com<\/a><\/h6>\n\n**Moz brings the knowledge in this post!**<\/p>\n
“”…five easy-to-grasp groups, and make sense out of how Google appears to bucket rankings…”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nWorst Car Advertisements Of All Time | CarBuzz<\/a><\/h4>\nSource: <\/span>carbuzz.com<\/a><\/h6>\n\n**Wow – these car ads are unbelievable…makes me think of the old car dealer monkey ads that were making the rounds years back**<\/p>\n
“This is how not to sell a car.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\n#whatsetsyourbrandapart? Kimberlite Digital Marketing<\/a><\/h4>\nSource: <\/span>www.facebook.com<\/a><\/h6>\n\n**#whatsetsyourbrandapart?<\/p>\n
Are potential customers able to find you when they search? If they do, is your information accurate? Are you meeting them where they are or looking for them where they aren’t?<\/p>\n
A comprehensive search and social strategy from Kimberlite Digital Marketing can help with that!<\/p>\n
We learn about your business and then help you create and deploy the correct strategies in the right places at the right time to reach the audience that’s looking for your business.<\/p>\n
Contact us today to get started!**<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nNascar Fans Chose This Paint Scheme for Kevin Harvick\u2019s Ride<\/a><\/h4>\nSource: <\/span>www.adweek.com<\/a><\/h6>\n\n**Crowdsourcing at its finest!**<\/p>\n
“…one of Harvick’s sponsors, Busch, pledged via tweet to cover Harvick’s car with a millennial-inspired, “lit AF” paint scheme if he didn’t win…”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nFacebook launches new playbook, e-learning courses for dealers<\/a><\/h4>\nSource: <\/span>www.autonews.com<\/a><\/h6>\n\n**Make sure you and\/or your marketers have taken similar courses for Google**<\/p>\n
“Dealers have been asking the social media giant for more details on how to use its various ad tools and better execute successful campaigns.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n
Thanks for reading! If you have questions or suggestions, reply to this email and I’ll get back to you.<\/p>\n
Taylor<\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"
Make sure that your local, social, search and ads strategies are blooming! Interesting articles from the past month from the brightest minds in local search (and also a quick PSA.) This month, there’s a heavy emphasis on brick and mortar locations succeeding in local search.; Enjoy – Taylor Don’t have a Video\/YouTube Strategy? Start Today! […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[27],"tags":[],"yoast_head":"\n
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**Another reason to constantly optimize your GMB listing.**<\/p>\n
“Multiple tools that track the Google search results have been showing an increase in the percentage of time that Google shows image results in the core web search results.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n
<\/a><\/div>\nInfographic: 27% of Gen Zers Say They Always Write a Product Review After Making a Purchase \u2013 Adweek<\/a><\/h4>\nSource: <\/span>www.adweek.com<\/a><\/h6>\n\n**What Is Your Review Strategy? (We can help)**<\/p>\n
“…Gen Z values recommendations from friends and family above all else, followed closely by online reviews.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\n3 Common Video Marketing Mistakes to Avoid \u2013 Adweek<\/a><\/h4>\nSource: <\/span>www.adweek.com<\/a><\/h6>\n\n**Lesson: Start making videos, you’ll learn what works for your specific brand and audience** <\/p>\n
“… if it\u2019s shot on a smartphone, then it looks like something their friend might\u2019ve made, and they\u2019re more likely to watch it.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nYouTube Unveils a Tool to Take the Pain Out of 6-Second Ad Production<\/a><\/h4>\nSource: <\/span>www.adweek.com<\/a><\/h6>\n\n**Game changer alert!**<\/p>\n
“Dubbed Bumper Machine, the tool uses machine learning to “identify interesting, well-structured moments in a longer video” such as those that contain key brand and product information…””<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/h4>\nSource: <\/span><\/a><\/h6>\n\nOptimize Your Online Presence!<\/a><\/p>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\n4 New Dealer Marketing Tactics <\/a><\/h4>\nSource: <\/span>www.autodealertodaymagazine.com<\/a><\/h6>\n\n**These aren’t new but they’re essential**<\/p>\n
“Make your digital storefront easy to find and deliver a more engaging online experience for sales and service with four leading-edge strategies you can try today.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nHere Are the Details About Tesla’s New Insurance<\/a><\/h4>\nSource: <\/span>jalopnik.com<\/a><\/h6>\n\n**To paraphrase Pat Ryan: “businesses crave cash flow”**<\/p>\n
“Elon Musk\u2019s ideas for offering Tesla insurance…”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nI Want to Rank Beyond My Location: A Guide to How This Works – Moz<\/a><\/h4>\nSource: <\/span>moz.com<\/a><\/h6>\n\n**Moz brings the knowledge in this post!**<\/p>\n
“”…five easy-to-grasp groups, and make sense out of how Google appears to bucket rankings…”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nWorst Car Advertisements Of All Time | CarBuzz<\/a><\/h4>\nSource: <\/span>carbuzz.com<\/a><\/h6>\n\n**Wow – these car ads are unbelievable…makes me think of the old car dealer monkey ads that were making the rounds years back**<\/p>\n
“This is how not to sell a car.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\n#whatsetsyourbrandapart? Kimberlite Digital Marketing<\/a><\/h4>\nSource: <\/span>www.facebook.com<\/a><\/h6>\n\n**#whatsetsyourbrandapart?<\/p>\n
Are potential customers able to find you when they search? If they do, is your information accurate? Are you meeting them where they are or looking for them where they aren’t?<\/p>\n
A comprehensive search and social strategy from Kimberlite Digital Marketing can help with that!<\/p>\n
We learn about your business and then help you create and deploy the correct strategies in the right places at the right time to reach the audience that’s looking for your business.<\/p>\n
Contact us today to get started!**<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nNascar Fans Chose This Paint Scheme for Kevin Harvick\u2019s Ride<\/a><\/h4>\nSource: <\/span>www.adweek.com<\/a><\/h6>\n\n**Crowdsourcing at its finest!**<\/p>\n
“…one of Harvick’s sponsors, Busch, pledged via tweet to cover Harvick’s car with a millennial-inspired, “lit AF” paint scheme if he didn’t win…”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nFacebook launches new playbook, e-learning courses for dealers<\/a><\/h4>\nSource: <\/span>www.autonews.com<\/a><\/h6>\n\n**Make sure you and\/or your marketers have taken similar courses for Google**<\/p>\n
“Dealers have been asking the social media giant for more details on how to use its various ad tools and better execute successful campaigns.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n
Thanks for reading! If you have questions or suggestions, reply to this email and I’ll get back to you.<\/p>\n
Taylor<\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"
Make sure that your local, social, search and ads strategies are blooming! Interesting articles from the past month from the brightest minds in local search (and also a quick PSA.) This month, there’s a heavy emphasis on brick and mortar locations succeeding in local search.; Enjoy – Taylor Don’t have a Video\/YouTube Strategy? Start Today! […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[27],"tags":[],"yoast_head":"\n
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**What Is Your Review Strategy? (We can help)**<\/p>\n
“…Gen Z values recommendations from friends and family above all else, followed closely by online reviews.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n
<\/a><\/div>\n3 Common Video Marketing Mistakes to Avoid \u2013 Adweek<\/a><\/h4>\nSource: <\/span>www.adweek.com<\/a><\/h6>\n\n**Lesson: Start making videos, you’ll learn what works for your specific brand and audience** <\/p>\n
“… if it\u2019s shot on a smartphone, then it looks like something their friend might\u2019ve made, and they\u2019re more likely to watch it.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nYouTube Unveils a Tool to Take the Pain Out of 6-Second Ad Production<\/a><\/h4>\nSource: <\/span>www.adweek.com<\/a><\/h6>\n\n**Game changer alert!**<\/p>\n
“Dubbed Bumper Machine, the tool uses machine learning to “identify interesting, well-structured moments in a longer video” such as those that contain key brand and product information…””<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/h4>\nSource: <\/span><\/a><\/h6>\n\nOptimize Your Online Presence!<\/a><\/p>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\n4 New Dealer Marketing Tactics <\/a><\/h4>\nSource: <\/span>www.autodealertodaymagazine.com<\/a><\/h6>\n\n**These aren’t new but they’re essential**<\/p>\n
“Make your digital storefront easy to find and deliver a more engaging online experience for sales and service with four leading-edge strategies you can try today.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nHere Are the Details About Tesla’s New Insurance<\/a><\/h4>\nSource: <\/span>jalopnik.com<\/a><\/h6>\n\n**To paraphrase Pat Ryan: “businesses crave cash flow”**<\/p>\n
“Elon Musk\u2019s ideas for offering Tesla insurance…”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nI Want to Rank Beyond My Location: A Guide to How This Works – Moz<\/a><\/h4>\nSource: <\/span>moz.com<\/a><\/h6>\n\n**Moz brings the knowledge in this post!**<\/p>\n
“”…five easy-to-grasp groups, and make sense out of how Google appears to bucket rankings…”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nWorst Car Advertisements Of All Time | CarBuzz<\/a><\/h4>\nSource: <\/span>carbuzz.com<\/a><\/h6>\n\n**Wow – these car ads are unbelievable…makes me think of the old car dealer monkey ads that were making the rounds years back**<\/p>\n
“This is how not to sell a car.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\n#whatsetsyourbrandapart? Kimberlite Digital Marketing<\/a><\/h4>\nSource: <\/span>www.facebook.com<\/a><\/h6>\n\n**#whatsetsyourbrandapart?<\/p>\n
Are potential customers able to find you when they search? If they do, is your information accurate? Are you meeting them where they are or looking for them where they aren’t?<\/p>\n
A comprehensive search and social strategy from Kimberlite Digital Marketing can help with that!<\/p>\n
We learn about your business and then help you create and deploy the correct strategies in the right places at the right time to reach the audience that’s looking for your business.<\/p>\n
Contact us today to get started!**<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nNascar Fans Chose This Paint Scheme for Kevin Harvick\u2019s Ride<\/a><\/h4>\nSource: <\/span>www.adweek.com<\/a><\/h6>\n\n**Crowdsourcing at its finest!**<\/p>\n
“…one of Harvick’s sponsors, Busch, pledged via tweet to cover Harvick’s car with a millennial-inspired, “lit AF” paint scheme if he didn’t win…”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nFacebook launches new playbook, e-learning courses for dealers<\/a><\/h4>\nSource: <\/span>www.autonews.com<\/a><\/h6>\n\n**Make sure you and\/or your marketers have taken similar courses for Google**<\/p>\n
“Dealers have been asking the social media giant for more details on how to use its various ad tools and better execute successful campaigns.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n
Thanks for reading! If you have questions or suggestions, reply to this email and I’ll get back to you.<\/p>\n
Taylor<\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"
Make sure that your local, social, search and ads strategies are blooming! Interesting articles from the past month from the brightest minds in local search (and also a quick PSA.) This month, there’s a heavy emphasis on brick and mortar locations succeeding in local search.; Enjoy – Taylor Don’t have a Video\/YouTube Strategy? Start Today! […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[27],"tags":[],"yoast_head":"\n
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**Lesson: Start making videos, you’ll learn what works for your specific brand and audience** <\/p>\n
“… if it\u2019s shot on a smartphone, then it looks like something their friend might\u2019ve made, and they\u2019re more likely to watch it.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n
<\/a><\/div>\nYouTube Unveils a Tool to Take the Pain Out of 6-Second Ad Production<\/a><\/h4>\nSource: <\/span>www.adweek.com<\/a><\/h6>\n\n**Game changer alert!**<\/p>\n
“Dubbed Bumper Machine, the tool uses machine learning to “identify interesting, well-structured moments in a longer video” such as those that contain key brand and product information…””<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/h4>\nSource: <\/span><\/a><\/h6>\n\nOptimize Your Online Presence!<\/a><\/p>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\n4 New Dealer Marketing Tactics <\/a><\/h4>\nSource: <\/span>www.autodealertodaymagazine.com<\/a><\/h6>\n\n**These aren’t new but they’re essential**<\/p>\n
“Make your digital storefront easy to find and deliver a more engaging online experience for sales and service with four leading-edge strategies you can try today.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nHere Are the Details About Tesla’s New Insurance<\/a><\/h4>\nSource: <\/span>jalopnik.com<\/a><\/h6>\n\n**To paraphrase Pat Ryan: “businesses crave cash flow”**<\/p>\n
“Elon Musk\u2019s ideas for offering Tesla insurance…”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nI Want to Rank Beyond My Location: A Guide to How This Works – Moz<\/a><\/h4>\nSource: <\/span>moz.com<\/a><\/h6>\n\n**Moz brings the knowledge in this post!**<\/p>\n
“”…five easy-to-grasp groups, and make sense out of how Google appears to bucket rankings…”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nWorst Car Advertisements Of All Time | CarBuzz<\/a><\/h4>\nSource: <\/span>carbuzz.com<\/a><\/h6>\n\n**Wow – these car ads are unbelievable…makes me think of the old car dealer monkey ads that were making the rounds years back**<\/p>\n
“This is how not to sell a car.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\n#whatsetsyourbrandapart? Kimberlite Digital Marketing<\/a><\/h4>\nSource: <\/span>www.facebook.com<\/a><\/h6>\n\n**#whatsetsyourbrandapart?<\/p>\n
Are potential customers able to find you when they search? If they do, is your information accurate? Are you meeting them where they are or looking for them where they aren’t?<\/p>\n
A comprehensive search and social strategy from Kimberlite Digital Marketing can help with that!<\/p>\n
We learn about your business and then help you create and deploy the correct strategies in the right places at the right time to reach the audience that’s looking for your business.<\/p>\n
Contact us today to get started!**<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nNascar Fans Chose This Paint Scheme for Kevin Harvick\u2019s Ride<\/a><\/h4>\nSource: <\/span>www.adweek.com<\/a><\/h6>\n\n**Crowdsourcing at its finest!**<\/p>\n
“…one of Harvick’s sponsors, Busch, pledged via tweet to cover Harvick’s car with a millennial-inspired, “lit AF” paint scheme if he didn’t win…”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nFacebook launches new playbook, e-learning courses for dealers<\/a><\/h4>\nSource: <\/span>www.autonews.com<\/a><\/h6>\n\n**Make sure you and\/or your marketers have taken similar courses for Google**<\/p>\n
“Dealers have been asking the social media giant for more details on how to use its various ad tools and better execute successful campaigns.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n
Thanks for reading! If you have questions or suggestions, reply to this email and I’ll get back to you.<\/p>\n
Taylor<\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"
Make sure that your local, social, search and ads strategies are blooming! Interesting articles from the past month from the brightest minds in local search (and also a quick PSA.) This month, there’s a heavy emphasis on brick and mortar locations succeeding in local search.; Enjoy – Taylor Don’t have a Video\/YouTube Strategy? Start Today! […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[27],"tags":[],"yoast_head":"\n
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**Game changer alert!**<\/p>\n
“Dubbed Bumper Machine, the tool uses machine learning to “identify interesting, well-structured moments in a longer video” such as those that contain key brand and product information…””<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n
<\/a><\/h4>\nSource: <\/span><\/a><\/h6>\n\nOptimize Your Online Presence!<\/a><\/p>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\n4 New Dealer Marketing Tactics <\/a><\/h4>\nSource: <\/span>www.autodealertodaymagazine.com<\/a><\/h6>\n\n**These aren’t new but they’re essential**<\/p>\n
“Make your digital storefront easy to find and deliver a more engaging online experience for sales and service with four leading-edge strategies you can try today.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nHere Are the Details About Tesla’s New Insurance<\/a><\/h4>\nSource: <\/span>jalopnik.com<\/a><\/h6>\n\n**To paraphrase Pat Ryan: “businesses crave cash flow”**<\/p>\n
“Elon Musk\u2019s ideas for offering Tesla insurance…”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nI Want to Rank Beyond My Location: A Guide to How This Works – Moz<\/a><\/h4>\nSource: <\/span>moz.com<\/a><\/h6>\n\n**Moz brings the knowledge in this post!**<\/p>\n
“”…five easy-to-grasp groups, and make sense out of how Google appears to bucket rankings…”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nWorst Car Advertisements Of All Time | CarBuzz<\/a><\/h4>\nSource: <\/span>carbuzz.com<\/a><\/h6>\n\n**Wow – these car ads are unbelievable…makes me think of the old car dealer monkey ads that were making the rounds years back**<\/p>\n
“This is how not to sell a car.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\n#whatsetsyourbrandapart? Kimberlite Digital Marketing<\/a><\/h4>\nSource: <\/span>www.facebook.com<\/a><\/h6>\n\n**#whatsetsyourbrandapart?<\/p>\n
Are potential customers able to find you when they search? If they do, is your information accurate? Are you meeting them where they are or looking for them where they aren’t?<\/p>\n
A comprehensive search and social strategy from Kimberlite Digital Marketing can help with that!<\/p>\n
We learn about your business and then help you create and deploy the correct strategies in the right places at the right time to reach the audience that’s looking for your business.<\/p>\n
Contact us today to get started!**<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nNascar Fans Chose This Paint Scheme for Kevin Harvick\u2019s Ride<\/a><\/h4>\nSource: <\/span>www.adweek.com<\/a><\/h6>\n\n**Crowdsourcing at its finest!**<\/p>\n
“…one of Harvick’s sponsors, Busch, pledged via tweet to cover Harvick’s car with a millennial-inspired, “lit AF” paint scheme if he didn’t win…”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n<\/a><\/div>\n\nFacebook launches new playbook, e-learning courses for dealers<\/a><\/h4>\nSource: <\/span>www.autonews.com<\/a><\/h6>\n\n**Make sure you and\/or your marketers have taken similar courses for Google**<\/p>\n
“Dealers have been asking the social media giant for more details on how to use its various ad tools and better execute successful campaigns.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n
\n\n
Thanks for reading! If you have questions or suggestions, reply to this email and I’ll get back to you.<\/p>\n
Taylor<\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"
Make sure that your local, social, search and ads strategies are blooming! Interesting articles from the past month from the brightest minds in local search (and also a quick PSA.) This month, there’s a heavy emphasis on brick and mortar locations succeeding in local search.; Enjoy – Taylor Don’t have a Video\/YouTube Strategy? Start Today! […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[27],"tags":[],"yoast_head":"\n
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Interesting articles from the past month from the brightest minds in local search (and also a quick PSA.) This month, there’s a heavy emphasis on brick and mortar locations succeeding in local search.; Enjoy – Taylor Don’t have a Video\/YouTube Strategy? Start Today! 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Optimize Your Online Presence!<\/a><\/p>\n<\/div>\n<\/div>\n **These aren’t new but they’re essential**<\/p>\n “Make your digital storefront easy to find and deliver a more engaging online experience for sales and service with four leading-edge strategies you can try today.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n **To paraphrase Pat Ryan: “businesses crave cash flow”**<\/p>\n “Elon Musk\u2019s ideas for offering Tesla insurance…”<\/p>\n<\/div>\n<\/div>\n<\/div>\n **Moz brings the knowledge in this post!**<\/p>\n “”…five easy-to-grasp groups, and make sense out of how Google appears to bucket rankings…”<\/p>\n<\/div>\n<\/div>\n<\/div>\n **Wow – these car ads are unbelievable…makes me think of the old car dealer monkey ads that were making the rounds years back**<\/p>\n “This is how not to sell a car.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n **#whatsetsyourbrandapart?<\/p>\n Are potential customers able to find you when they search? If they do, is your information accurate? Are you meeting them where they are or looking for them where they aren’t?<\/p>\n A comprehensive search and social strategy from Kimberlite Digital Marketing can help with that!<\/p>\n We learn about your business and then help you create and deploy the correct strategies in the right places at the right time to reach the audience that’s looking for your business.<\/p>\n Contact us today to get started!**<\/p>\n<\/div>\n<\/div>\n<\/div>\n **Crowdsourcing at its finest!**<\/p>\n “…one of Harvick’s sponsors, Busch, pledged via tweet to cover Harvick’s car with a millennial-inspired, “lit AF” paint scheme if he didn’t win…”<\/p>\n<\/div>\n<\/div>\n<\/div>\n **Make sure you and\/or your marketers have taken similar courses for Google**<\/p>\n “Dealers have been asking the social media giant for more details on how to use its various ad tools and better execute successful campaigns.”<\/p>\n<\/div>\n<\/div>\n<\/div>\n \n Thanks for reading! If you have questions or suggestions, reply to this email and I’ll get back to you.<\/p>\n Taylor<\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":" Make sure that your local, social, search and ads strategies are blooming! Interesting articles from the past month from the brightest minds in local search (and also a quick PSA.) This month, there’s a heavy emphasis on brick and mortar locations succeeding in local search.; Enjoy – Taylor Don’t have a Video\/YouTube Strategy? Start Today! […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[27],"tags":[],"yoast_head":"\n
\n<\/a><\/div>\n4 New Dealer Marketing Tactics <\/a><\/h4>\n
Source: <\/span>www.autodealertodaymagazine.com<\/a><\/h6>\n
\n<\/a><\/div>\nHere Are the Details About Tesla’s New Insurance<\/a><\/h4>\n
Source: <\/span>jalopnik.com<\/a><\/h6>\n
\n<\/a><\/div>\nI Want to Rank Beyond My Location: A Guide to How This Works – Moz<\/a><\/h4>\n
Source: <\/span>moz.com<\/a><\/h6>\n
\n<\/a><\/div>\nWorst Car Advertisements Of All Time | CarBuzz<\/a><\/h4>\n
Source: <\/span>carbuzz.com<\/a><\/h6>\n
\n<\/a><\/div>\n#whatsetsyourbrandapart? Kimberlite Digital Marketing<\/a><\/h4>\n
Source: <\/span>www.facebook.com<\/a><\/h6>\n
\n<\/a><\/div>\nNascar Fans Chose This Paint Scheme for Kevin Harvick\u2019s Ride<\/a><\/h4>\n
Source: <\/span>www.adweek.com<\/a><\/h6>\n
\n<\/a><\/div>\nFacebook launches new playbook, e-learning courses for dealers<\/a><\/h4>\n
Source: <\/span>www.autonews.com<\/a><\/h6>\n